PACKAGING DESIGN

The Project: This project presented a unique challenge — improving the presentation of a software-based product.

The Problem:
The client’s product, a software QR code printed on a pamphlet, lacked a professional appearance. Since it wasn’t enclosed in any packaging, the product felt underwhelming and appeared less valuable, especially when displayed at dealer conferences.

The Solution:
I recommended enclosing the product within a custom-designed package to enhance its perceived value and create a more refined, professional presentation. This approach not only made the product feel more premium but also significantly improved its visual appeal and impact during client demonstrations and events.

SOFTWARE: ADOBE ILLUSTRATOR